New! Rapala CrushCity Customs Bronco Bug

Thanks to a one-of-a-kind design and action, the Rapala® CrushCity™ Customs Bronco Bug brings back big bites cast after cast. This bait swims like a dolphin and kicks like a bronco, creating a unique motion that drives bass wild. The most innovative lure in the CrushCity collection has a soft ribbed hook slots on both sides to extend durability and conceal the hook point. Smart Injection Technology® ensures the perfect blend of color, flake, salt, and scent for each bait.

• Swims like a dolphin and kicks like a bronco
• Unique motion drives bass wild
• Soft ribbed hook slots conceal hook point
• Smart Injection Technology pairs color, flake, salt, and scent