New! Rapala CrushCity Customs HedgeHog

Sometimes you need to downsize your creature bait to upsize your catch. The Rapala® CrushCity™ Customs HedgeHog proves up to the challenge, packing powerful attraction into a smaller profile. Curly tail appendages flutter enticingly at even the slowest speeds, while back ribs hide the hook point and increase attraction. Impart even the slightest movement to this Rapala Hedgehog soft bait and the forward-facing legs produce subtle secondary action, converting hesitation into hits. Professional angler Jacob Wheeler collaborated with Rapala to create every bait in the CrushCity Customs lineup. These soft baits have what it takes to fill livewells -- and win tournaments. Smart Injection technology places custom color, flake, salt, and scent precisely where needed for perfect presentation.

• Powerful attraction in a smaller profile
• Designed in collaboration with pro angler Jacob Wheeler
• Fluttering curly tail appendages
• Back ribs hide the hook point
• Forward-facing legs produce subtle secondary action
• Smart Injection technology for perfect presentation